Boston’s #1 for New Hit Country

101.7 The Bull, Boston’s NEW Hit Country station – is Boston’s home to the most popular country artists! Top acts range from party-rockers, Florida Georgia Line, to pop-leaning trio, Lady Antebellum, to youthful sensation, Hunter Hayes. Country music is the hottest music format across the country and right here in the Boston marketplace. 101.7 The Bull has the lowest commercial load on the radio dial- with 10 hours of commercial free music, nobody plays more music than 101.7 the Bull! Your message will cut through the clutter and resonate with 101.7 the Bull listeners. The Bull delivers you with the consumer needed to grow your business with the median age being 36! 101.7 The Bull reaches millennial country fans and traditional suburban country as well as affluent, educated listeners. The Bull delivers an audience with spending power! Our hot talent includes Bobby Bones, Jessica Callahan, Colton Bradford, and Lance Houston. They all have a way of grabbing the attention of country fans all around Boston!

  • Call Letters: WBWL
  • Format: COUNTRY
  • Dial Position : 101.7 FM
  • Brand: 101.7 The Bull
  • Target Listener: A25-54

Get Started With iHeartMedia Boston
To purchase or learn about advertising with iHeartMedia, call us at 1-844-AD-HELP-5 (1-844-234-3575)

Contact Info
Additional Info
Form Wrapper
Cancel